Italian-Brazilian Art Director based in São Paulo, Brazil
SW
Acoustic Love Concert
To launch the new brand positioning of O Boticário we created a concert to honors the true love with 3 big brazilian bands. On the line-up only iconics love songs. And the entrance price? A true love story. We received more than 274 thousand stories
Agency: HEADS/SP
Creative Team: Gustavo Paro, Eduardo Varesa nd Bruno Pereira
Creative Directors: Thiago Arrighi and Humberto Fernandes
CCO: Rynaldo Goldim
Creative Team: Gustavo Paro, Eduardo Varesa nd Bruno Pereira
Creative Directors: Thiago Arrighi and Humberto Fernandes
CCO: Rynaldo Goldim
